IPED Channel Program Development

Drive Channel Profitability Through IPED's Best Practices

IPED's channel program development engagements drive from the channel strategy phase to deliver the Enablement, Marketing and Sales components of the partner program. Requirements and benefits are developed to provide the support a partner needs to move from recruitment to full ramp up and revenue productivity with your product set.

Let IPED help you with all your needs whether specific components of the programs below or a full service custom engagement.

IPED consultants will provide expert analysis and recommendations to increase partner program engagement, build brand awareness and develop a channel program that ensures profitability for all participants involved.

IPED defines and aligns the channel tools and techniques that work for your unique product and market segment based on extensive channel best practices.


  • Product Education
  • Sales and Technical Support Plans
  • Product Beta Support


  • Demand Generation
  • Self-Serve Campaign Collateral Stores


  • Financial Incentives Including Margins, Rebates, Deal Registration and/or Royalty Programs
  • Field Coverage Models

John Machado
Director of Business Development