IPED Channel Research, Consulting & Education

IPED Channel Research, Consulting & Education

In the ever-evolving IT channel, organizations need to continually analyze and evolve. IPED Channel Research, Consulting and Education is the industry leader in channel consulting, research and education, enabling a more strategic and successful channel. Through real-time data and deep expertise in understanding the dynamics between technology vendors and partners, IPED empowers technology companies to develop and execute strategies and programs that accelerate channel revenue. 

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Channel Sales and Marketing Leadership Events

IPED provides channel professionals at all levels with access to the latest data, best practices, peer learning and guidance from our experts to help them drive channel performance from setting tomorrow’s strategy to solving today’s tactical operational challenges.

(Memberships: Channel Leadership Forum, Channel Masters Program, Channel Workshops)

Channel Strategy & Research

Access to the most comprehensive solution provider database in the market, coupled with deep operational channel experience, provides IPED with the ability to deliver on a variety of custom engagements, helping vendors in planning the right go-to-market strategy to executing against tactical channel initiatives.

(Typical engagements: Channel Strategy, Routes to Market, Partner Profiling, Partner Value Proposition, Program Development, Competitive Benchmarking, and Partner Advisory Council Facilitation)

Partner Enablement and Education

IPED leverages both data and experience to build and continually update training curriculum across various channel disciplines to provide those in the trenches (on both the vendor and partner side) with the tools to execute against their strategy.  Instructor led LED training is delivered on-site and/or as eLearning tracks.

(Vendor: Partner Recruitment, Enablement, Marketing & Sales, Territory Management and Joint Business Planning. Partner: Business Transformation, Marketing, Sales, Operations, Finance & Services)

Are you in need of data-driven insight and expertise?
Turn to IPED, the trusted channel leader.